Collision Repair & Auto Body in Parsippany, NJ
1st Effect Auto is about 9 miles west on US-46 from Parsippany — roughly a 10–15 minute drive — in Rockaway. We're the closest full-service collision and body shop on Route 46 for Parsippany-Troy Hills residents, with direct insurance billing, OEM parts, and a lifetime workmanship warranty on every repair.
Last updated May 27, 2026
Getting to us from Parsippany
From most of Parsippany — Lake Hiawatha, Lake Parsippany, Mount Tabor, the Route 202 corridor — take US-46 West about 9 miles into Rockaway — roughly a 10–15 minute drive. We're at 325 US-46, easy to spot, with parking on site. If your vehicle is not drivable after an accident, have it towed direct to our address; you can call us first at (973) 406-6363 with your claim number and we'll take it from there.
Collision and body services for Parsippany drivers
- Full collision repair — bumpers, fenders, doors, quarter panels, hoods.
- Structural and frame work to factory specification.
- OEM refinishing with proper paint match for metallics and pearl finishes.
- ADAS calibration following panel and glass replacement.
- Bodywork on European and luxury marques common around Parsippany — Porsche, BMW, Mercedes-Benz, Audi, Ferrari, Lamborghini, Range Rover, Rivian, Tesla.
Insurance — and your right to choose us
Whether you're insured with NJM, GEICO, State Farm, Progressive, Allstate, Liberty Mutual, Travelers, USAA, Nationwide, Farmers, and every major NJ carrier, we bill the carrier directly so you typically pay only your deductible. And under New Jersey law, the insurer cannot require you to use one of their preferred shops — you choose where the car goes.
Free estimates — drive over or text photos
In a hurry? Send us a few photos and we can give a preliminary range before you make the trip. Final estimates after teardown.
Useful reading before you file
Free estimate, no appointment
325 US-46, Rockaway, NJ 07866 · Mon–Sat 8am–5pm · Sun 8am–12pm