About 1st Effect Auto — A Troast Auto Body Company, Established 1951
Established 1951 in Rockaway, with over seven decades of collision and body work on Route 46. 1st Effect Auto operates as the current DBA of Troast Auto Body — same shop, same community, same standards.
- AAA Approved
- BBB A+
- Established 1951
- Lifetime warranty
- PPG Envirobase paint
Rockaway craftsmanship since 1951
From 1951 to today, the shop has operated continuously on Route 46 in Rockaway, serving Morris County drivers through every generation of vehicle technology — from chrome-bumper sedans to aluminum-bodied EVs. The location hasn't changed, and neither has the priority: restore the vehicle to pre-accident condition, properly, the first time.
Credentials & trust
- AAA Approved Auto Repair Facility
- BBB A+ rating
- PPG Envirobase water-based paint
- NJ MVC license #00616-A
- Lifetime workmanship warranty
- Direct insurance billing — all major carriers
What we do
Collision repair, insurance claims, custom paint & bodywork, paint protection film (PPF), ceramic coating, vinyl wraps, dent & scratch repair, and window tinting.
Luxury & exotic marque specialists:
- Porsche
- BMW
- Mercedes-Benz
- Audi
- Ferrari
- Lamborghini
- Range Rover
- Rivian
- Tesla
Why drivers choose us over the chains
Established 1951
A Rockaway shop with seven decades of continuity — not a national roll-up location.
Quality over volume
OEM parts and proper procedures every time — not a production-line repair throughput.
Local accountability
Direct contact with the team doing the work — no call centers, no transferred files.
Bring your vehicle to Rockaway.
Free estimates. Direct insurance billing. Lifetime workmanship warranty.
- 325 US-46, Rockaway, NJ 07866
- (973) 406-6363
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